
H-E-B: Winning the Grocery War with Supply Chain Mastery
While national chains spent billions chasing grocery dominance, H-E-B quietly built a fortress. Its edge? A vertically integrated supply chain, disaster-hardened distribution, and deep regional control. Here’s how it wins—every time.

Instacart: From Gig Economy Darling to Grocery Logistics Engine
Instacart started as a simple grocery delivery app powered by gig workers. Today, it runs the backend logistics stack for some of the largest grocers in North America—powering order routing, in-store picking, fulfillment optimization, and even micro-fulfillment centers. This is the story of how a shopper app became a logistics platform.